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project Description

Uniper

Unipeper was on the eve of one of the largest business splits in Germany. The organization transferred its coal and gas power plants and associated activities to the new organization Unipeper. RGN brand identity services ensured a well-organized rebranding within budget and before the deadline.

One of the starting points during the rebranding was the reuse of existing structures, not only to save time and costs, but also with a view to sustainability. For each location we made a conscious decision between reusability, consistency and visibility of the brand in order to do the best justice to the brand at each location within the set budget and sustainability requirements.

With the amount of locations, communication and alignment is and important labor and time intensive activity. Through our approach, in which our tooling played an important role, we largely automated, structured and registered the communication. In doing so, we ensured the necessary time savings. Because everything was registered in one central location, the status and planning of all locations was immediately clear to all parties involved. Our tooling was the ideal tool for scheduling inventory and assembly visits and for sending (revised) visual proposals.

Through intensive project management combined with the right tooling and our international network of assembly partners, we implemented the Uniper brand consistently and uniformly. Well within budget and before the deadline!

Uniper

  • Project
  • Rebranding
  • Size
  • 200+ locations
  • Scope
  • Projectmanagement, Tooling, Brand Compliance Audit, Materialization, Installation
  • Challenge
  • Intensive communication and coordination with all sites

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